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Data is everything. The more you have, the more you know. We take data analysis serious. Through a variety of measuring and reporting software tools, we hone in on your web traffic and measure its response to optimization efforts. As traffic increases, we look closely to identify and maximize the areas of high performance. Not all traffic turns out to be a great customer. But with our help, you'll soon learn how to take advantage of the most profitable traffic in your sector.

Google Analytics is one of the premier web analysis and reporting tools available to the public (yes, it's free!). This software is simple to install and the reports are easy to access. As an SEO tool, web analytic reporting is extremely important. It provides real results and otherwise hidden information about how your users are reacting to the site. Do they leave frequently or too often? Are they happy and converting to sales? Through Google Analytics reporting you'll be able to cipher out the details and get to the issues that matter.

We can assist in delivering timely analysis and reporting through Google Analytics. Monthly reports can be automatically delivered via email with new traffic numbers, comparisons, and goal conversions (sales!). If you're not looking at your visitor usage patterns, you're not maximizing your potential.

Like Google Analytics, ClickTracks measure the activity and origination of all incoming website visitors. However, ClickTracks allows for more advanced tracking through their "labeling" system. ClickTracks can work as a hosted solution (Javascript), or a log file analysis solution.

Omniture is our pay-per-click bid management and tracking solution. Omniture is used by the world's largest companies including Chevrolet, NFL, Toyota, Microsoft, Oracle, Sears, Qwest, Wal-Mart, TCM, etc.

Omniture SearchCenter Helps Search Marketers:

  • Automate keyword strategies and processes
  • Target keyword marketing by demographics, behavior and lifetime value
  • Maximize keyword performance with integrated Web analytics
  • Improve cross-channel marketing results
  • Improve overall effectiveness

We provide ample information on your keyword rankings. From the first report (baseline report) to the final report in a campaign, each keyword is closely monitored. Reports are emailed monthly and track the progress of keywords on a month by month basis. These reports are ideal as an executive overview and provide precise keyword rankings and a wealth of historical data.

Also, at key times in the SEO campaign, we will run Comparison Reports looking back to the baseline to determine progress to date. Reporting is presented in a PDF format and is intuitive and simple to use.

To learn more call us at: 877-Rank-321 or 480-949-1810. Or, fill out our request a quote form and we'll research your website and give you a call to discuss our recommendations.

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