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Wisconsin: Milwaukee, Madison

Search Engine Optimization for Wisconsin Businesses

Though long known for its dairy and breweries, the Wisconsin business sector keeps evolving and expanding into a wider range of fields. Currently, Wisconsin's economy is dominated by manufacturing, agriculture and health care. In recent years, service industries have taken a strong hold in the business market, especially in the fields of medicine and education. The state is also increasingly becoming a home for high-tech industries, especially for the biotech, software and advertising sectors. In 2005, technology exports from Wisconsin leapt up 34% and accounted for 23% of the state's exports. Madison, WI, boasts a large number of these tech companies. In 2006, the city listed 475 tech companies on its industry list. Wisconsin's largest city Milwaukee serves as the headquarters for 13 Fortune 1000 companies. It is also home to several financial institutions as well as many publishing and printing businesses. In recent years, the state of Wisconsin has also experienced more and more growth in start-up businesses. Overall, it's a thriving business environment, but many companies face the danger of blending into the background and not standing out in the growing crowd.

Put Yourself in Front of the Buyers

As the business industry continues to grow and become more competitive, Wisconsin companies will need to find more ways to keep an edge. With consumers relying more heavily on Internet searches as the source of their information, re-evaluating and changing your company's website and its search engine rankings is one of the key ways to bring more clients to your business's virtual doorstep.

One of the first steps in search engine optimization is making sure that your current website is search engine friendly. If your website and its content aren't designed to let search engines explore, then your company will not get the high rankings you need to bring in more business. Basic search engine optimization looks at a website's keyword use and linking popularity. Keywords are the words and phrases people use when searching the Internet. Effectively using industry keywords on your website will move your site up in search engine results. However, keyword implementation is just one way of improving your site's status.

Linking popularity is the other factor that search engines use to judge your site's credibility. The more sites that link to your website, the better your ranking will be. Search engines also judge the sites that link to you. In other words, if a well-ranked site links to your site, that link improves your score more than if a low-ranked site had made the link.

Search Engine Optimization for the Long Haul

Web.com Search Agency works with companies in a variety of fields, including health care, technology and finance, to help them improve their search engine rankings. Through linking and improving or creating your Web content, we can optimize your company's site so that it will produce results even as search engines change and improve over time. Our account managers implement the best search engine optimization strategies and focus your website's optimization on your specific goals. They can help you identify the best keywords for your specific area in Wisconsin and then apply them to your website in the most effective way.

If you're interested in optimizing your website and improving your company's rankings, contact us at 877-RANK-321 to see what we can do for you. One of our experienced representatives will evaluate your website and give you a free proposal.

To learn more call us at: 877-Rank-321 or 480-949-1810. Or, fill out our request a quote form and we'll research your website and give you a call to discuss our recommendations.

Case Studies



"I have been very impressed with Web.com Search Agency up to this point. From the proposal stage, it was clear that you had the greatest expertise and understanding of the alternatives that we considered and we have continued to be very impressed. We are still at the early stages of our programme with you, but I am already seeing some of my keywords and phrases appear on the first page of all the major search engines. If the progress continues at this rate, we will be very happy customers indeed."
Alex Porritt
Blueberry Lake
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